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Synthetic Social Proof

Review Fraud Detector.
Five live checks.

Scans website testimonials and reviews for AI-generated phrasing, repeated generic praise patterns, schema Review type abuse, and AggregateRating completeness. Returns evidence: not a verdict.

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Live checks: what runs today

Five signals, every crawled page

1

Testimonial term density

Counts repeated praise terms across crawled pages. High density relative to content length is a risk signal.

2

AI-text likelihood in review sections

Runs the AI content detection engine (bigram perplexity, em-dash density, phrase patterns) specifically on text within review/testimonial HTML sections.

3

Schema Review type inventory

Parses JSON-LD for schema.org/Review and schema.org/AggregateRating. Flags missing required fields (author, reviewBody, reviewRating) and implausible ratingCount values.

4

AggregateRating completeness

Checks that AggregateRating includes ratingCount, reviewCount, bestRating/worstRating. Missing fields may indicate synthetic data.

5

Generic phrase clustering

Detects repetitive sentence structures across multiple testimonials. AI-generated review batches reuse syntactic patterns at rates humans do not.

Who it is for

Advertisers vetting publisher sites before media buys
Investors assessing portfolio companies or acquisition targets
Marketplaces screening vendor review credibility
Procurement teams evaluating software vendor claims
Agencies doing due diligence before recommending tools

Coming soon: Business plan

CSV import of review URLs for bulk batch analysis
Marketplace platform connectors (Trustpilot, G2, Capterra)
Cross-site duplicate review detection
Human-review evidence trail for legal/compliance reports
View Business plan →

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